It was a sad day in the SUV world when Toyota announced the discontinuation of the Land Cruiser. This beloved Toyota SUV was popular around the world, but why did the automaker decide to stop producing it? Was it because of its popularity or something else? Let's take a look at the reasons behind Toyota's decision to phase out the Land Cruiser. The Land Cruiser had a large fan base in the US, and Toyota said it would continue to repair the SUV at local service centers. However, this may not last long if new technicians arrive who are unfamiliar with the vehicle.
Comparing the Land Cruiser to other models gives us more insight into Toyota's decision. Toyota suggested that American buyers consider the Sequoia, 4Runner or Tundra, as they “share the bold spirit and rugged capability of the Land Cruiser”. It appears that there weren't enough people in the US interested in buying a new Land Cruiser, so Toyota decided to discontinue it. It could also be because the SUV had been around for so long that buyers didn't need a replacement.
The new model is in such high demand that Toyota warned its Japanese dealers not to sell them abroad at huge profits. The Land Cruiser has been proven to be a reliable car that can withstand all-terrain and carry passengers comfortably, more reliable than a Land Rover and more capable than Jeeps. Toyota decided to focus on its millions of Corolas and Camrys and let BMW do the work for its new Supra. There could also be some problems for the dealer that originally sold the vehicle, as Toyota prevented it from selling Land Cruisers for a certain period of time.
These buyers are an advantage for Toyota, as they add value to the company and define the true values of the Land Cruiser. As Toyota mentioned for MotorTrend, they will maintain their commitment to the large SUV segment and continue to explore future products that celebrate the Land Cruiser's rich off-road history. The Toyota Land Cruiser withdraws from the US market due to declining sales, but it is still a huge commercial success in other parts of the world. Every car manufacturer puts in features at a low price, but the Land Cruiser doesn't agree to those terms. For current owners, they can rest assured that they will continue to receive high-quality service at their local Toyota service center.
In conclusion, Toyota discontinued the Land Cruiser because there weren't enough people in the US interested in buying a new one. It could also be because it had been around for so long that buyers didn't need a replacement. Current owners can rest assured that they will continue to receive high-quality service at their local Toyota service center.
